TM- Question 4 - How did you use media technologies in the construction and research, planning and evaluation stages?

• We used blogger as a collaborative e-portfolio in our group throughout the planning and evaluation. This enables an easy way to discuss ideas and give feedback on each other work. This is an example of web 2.0. Web 2.0 allows anyone to discuss or upload a video online.

• During our project we used many aspects of web 2.0 including blogger, survey monkey and YouTube. YouTube was extremely helpful as it allowed us to upload the video on to the internet for everyone to watch and leave feedback.

The audience research part of the project may have been much hard with out this piece of software.

•We used Adobe Premiere at the start of the project to create an animatic. This animatic was in the form of a storyboard of our concept for a music video. It helped us a lot as it gave us a very rough design of our piece. It aided us to visualise what we wanted to do with the mp3 we had of the kooks. The main help was with the cutting rate, as this made is easy to see how the cutting rate should be.

The Story board




•When it came to shooting with the HD cameras they were a few challenges that we encountered. The first being the settings of the camera, if this was wrong we would have had to reshoot the whole thing as it would have been the wrong size.

We went on a reccie to Brighton to get used to new cameras.

The Reccie

The Reccie was very useful as it enabled us to practice with the cameras and help prevent mistakes when creating our actual piece. But as you can see the quality of the video wasnt very good.

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This is because the settings for the camera wasnt correct meaning the end upload was blurry and disjointed. Without the reccie we would not have seen this problem until later on so it was a huge help to us in preventing mistakes.

•Another challenge we faced was the weather as the filming period was during British winter. We overcame this by planning in days where it wasn’t due to rain.

If it did start to rain the cameras were completely covered to protect them. We had to be especially careful in the snow because the snow was getting on the cameras. We used a coat to cover the camera in order to stop damage.

•We edited the video in Adobe Premiere, this proved an excellent device for editing. We used many effects in the video including time stretch which was a big part of the success of our piece.

Time stretch involved simply aplying the time stretch tool to the part of the video in question and then dragging it to the length of clip you wanted.

Time Stretch

Another technique we used was video merge. This part of the video was where the photos went over the 360 pan. This was an orginal effect which I believe hadn’t been done before. Making our video unique and innovative.

Video Merge

Another really affective technique we used was the rewind tool. This made what ever part of the clip we wanted to reverse.

Here is an example of the reversed clip.

My Digipak

My digipak was created on Adobe Photoshop. This piece of software allowed me to manipulate the image into a better looking and more atheistically pleasing one. A technique which I used was turning the opacity down on an image to make the two images fade togeth

er.

•As you can see, this made my image look like the earth was inside the eye. This simple technique gave my image a new look to it. This striking image of the earth and eye really contribute to its success.

•Another technique I used was turning the saturation up and down to enhance the colours of certain things in my digipak. This was the main theme throughout my digipak, an image with only one thing in colour and the rest in black and white.